"Let the sunshine in" : the impact of industry payment disclosure on physician prescription behavior
Year of publication: |
2020
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Authors: | Guo, Tong ; Sriram, S. ; Manchanda, Puneet |
Published in: |
Marketing science. - Catonsville, MD : INFORMS, ISSN 0732-2399, ZDB-ID 883054-X. - Vol. 39.2020, 3, p. 516-539
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Subject: | pharmaceutical marketing | physician payments | disclosure | causal inference | difference-in-differences | generalized synthetic control | sunshine law | public policy | quasi-experiment | Ärzte | Physicians | Arzthonorar | Physician fees | Arzneimittel | Pharmaceuticals | Unternehmenspublizität | Corporate disclosure | Pharmaindustrie | Pharmaceutical industry | Wirkungsanalyse | Impact assessment |
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