Leveraging the Web for Corporate Success - Beyond merely adding sales, the World Wide Web can enrich long-term corporate value and competitiveness as a solid part of a firm's strategic plan
| Year of publication: |
1999
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|---|---|
| Authors: | Griffith, David A. ; Palmer, Jonathan W. |
| Published in: |
Business horizons. - Amsterdam : Elsevier, ISSN 0007-6813, ZDB-ID 2226637. - Vol. 42.1999, 1, p. 3-10
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