Leveraging open innovation through social media : a study on Geneva-based SMEs

Angela Bacchetta Beckh, Mathias Beck and Patrick-Yves Badillo

Year of publication:	2020
Authors:	Bacchetta Beckh, Angela ; Beck, Mathias ; Badillo, Patrick-Yves
Published in:	Managing digital open innovation. - Singapore : World Scientific, ISBN 978-981-12-1922-1. - 2020, p. 493-553
Subject:	Open innovation \| open innovation adoption \| social media \| knowledge flows \| idea flows \| SMEs \| Geneva region \| knowledge worker digital identity \| digital maturity \| digital strategy \| social media strategy \| data integration \| innomediaries \| social networks \| knowledge-bases communications \| Social Web \| Social web \| KMU \| SME \| Open Innovation \| Wissenstransfer \| Knowledge transfer \| Soziales Netzwerk \| Social network \| Wissensmanagement \| Knowledge management \| Innovationsmanagement \| Innovation management \| Digitalisierung \| Digitization \| Online-Marketing \| Internet marketing \| Web 2.0-Technologien \| Web 2.0 technologies

Type of publication:	Article
Type of publication (narrower categories):	Aufsatz im Buch ; Book section
Language:	English
Source:	ECONIS - Online Catalogue of the ZBW

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