Linear programming for marketing cost reduction
Robert J. R. Kallman
| Year of publication: |
1967
|
|---|---|
| Authors: | Kallman, Robert J. R. |
| Published in: |
Readings in marketing : the qualitative and quantitative areas. - New York, NY : Appleton-Century-Crofts. - 1967, p. 92-97
|
| Subject: | Programming | Absatzkosten |
| Type of publication: | Article |
|---|---|
| Notes: | aus: Proceedings, American Marketing Association Conference, June 1961 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002183261