Local enablers of business models : the experience of Brazilian multinationals acquiring in North America
Year of publication: |
2014
|
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Authors: | Fleury, Afonso Carlos Corrêa ; Fleury, Maria Tereza Leme |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 67.2014, 4, p. 516-526
|
Subject: | Emerging country multinationals | Internationalization | Business models | Brazil | Brasilien | Geschäftsmodell | Business model | Multinationales Unternehmen | Transnational corporation | Globalisierung | Globalization | Auslandsinvestition | Foreign investment | Nordamerika | North America | Schwellenländer | Emerging economies |
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