Locating inside the Salop circle: demand rotations in a micro-founded model

We present a micro-founded model of design that leads to simple demand rotations. We present simple sufficient conditions that determine when design should be extreme (fully standardized or fully tailored) or rather take intermediate positions.

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Year of publication:	2011-12
Authors:	Bar-Isaac, Heski ; Caruana, Guillermo ; Cuñat, Vicente
Institutions:	London School of Economics (LSE)

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Extent:	application/pdf
Series:	LSE Research Online Documents on Economics.
Type of publication:	Book / Working Paper
Notes:	9 pages
Classification:	F3 - International Finance ; G3 - Corporate Finance and Governance
Source:	RePEc - Research Papers in Economics

Persistent link: https://www.econbiz.de/10011071321