"Looking sharp" : price typeface influences awareness of spending in mobile payment
Year of publication: |
2022
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Authors: | Park, Jaewoo ; Velasco, Carlos ; Spence, Charles |
Published in: |
Psychology & marketing. - New York, NY : Wiley Interscience, ISSN 1520-6793, ZDB-ID 2002068-5. - Vol. 39.2022, 6, p. 1170-1189
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Subject: | angularity | awareness of spending | cashless payment | mobile payment | pain of payment | price typeface | profligacy | Elektronisches Zahlungsmittel | Electronic payment | Bargeldloser Zahlungsverkehr | Noncash payments | Konsumentenverhalten | Consumer behaviour | Zahlungsverkehr | Payment transactions | Mobile Business | Mobile business |
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