Lowering the pirate flag : a TPB study of the factors influencing the intention to pay for movie streaming services
Year of publication: |
2019
|
---|---|
Authors: | Sardanelli, Domenico ; Vollero, Agostino ; Siano, Alfonso ; Bottoni, Gianmaria |
Published in: |
Electronic commerce research. - Dordrecht : Springer Science + Business Media Inc., ISSN 1389-5753, ZDB-ID 2106016-2. - Vol. 19.2019, 3, p. 549-574
|
Subject: | Streaming services | Subscription intention | Movie industry | Digital piracy | Structural equation modeling | Filmwirtschaft | Film industry | Konsumentenverhalten | Consumer behaviour | Urheberrechtsverletzung | Copyright infringement | Streaming-Dienst | Streaming service | Zahlungsbereitschaftsanalyse | Willingness to pay | Strukturgleichungsmodell | Structural equation model |
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