Loyalty and occasion of consumption : an empirical analysis
Andrea Trujillo; Jorge Vera
| Year of publication: |
2011
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|---|---|
| Authors: | Trujillo, Andrea ; Vera, Jorge |
| Published in: |
International journal of leisure and tourism marketing : IJLTM. - [Olney] : Inderscience Enterprises, ISSN 1757-5567, ZDB-ID 2512436-5. - Vol. 2.2011, 1, p. 56-69
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| Subject: | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Messung | Measurement | Gastronomie | Restaurant industry | Mexiko | Mexico |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008824194