M-commerce: a location-based value proposition
Year of publication: |
2003
|
---|---|
Other Persons: | Jukic, Nenad (contributor) |
Published in: |
Managing e-commerce and mobile computing technologies. - Hershey, PA [u.a.] : IRM Press, ISBN 1-931777-46-2. - 2003, p. 19-27
|
Subject: | Mobile Business | Mobile business | Kundenwert | Customer value |
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