Machiavellianism or morality : which behavior pays off in online innovation contests?
Hutter, K., Füller, J., Hautz, J., Bilgram, V., Matzler, K.
| Year of publication: |
[2017?]
|
|---|---|
| Authors: | Klug, Katharina ; Füller, Johann ; Hautz, Julia ; Bilgram, Volker ; Matzler, Kurt |
| Published in: |
Understanding the crowd - how to construct the crowd and manage participants in customer co-creation. - Aachen : Universitätsbibliothek der RWTH Aachen. - 2017, p. 109-153
|
| Subject: | Ethik | Ethics | Innovation | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011915469