Making sense of market segmentation: a fashion retailing case
| Year of publication: |
2007
|
|---|---|
| Authors: | Quinn, Lee ; Hines, Tony ; Bennison, David |
| Published in: |
European journal of marketing : EJM. - Bradford : Emerald, ISSN 0309-0566, ZDB-ID 189982x. - Vol. 41.2007, 5-6, p. 439-465
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