Management guidelines for universal quality challenges across the focus group research process
Busani Dube; Mornay Roberts-Lombard; Estelle van Tonder
| Year of publication: |
2015
|
|---|---|
| Authors: | Dube, Busani ; Roberts-Lombard, Mornay ; Van Tonder, Estelle |
| Published in: |
The journal of applied business research. - Littleton, Colo. : CIBER Research Inst., ISSN 0892-7626, ZDB-ID 1107555-7. - Vol. 31.2015, 1, p. 239-253
|
| Subject: | Focus Groups | Challenges | Quality Guidelines | Research Suppliers | Research Users | Marktforschung | Market research | Qualitätsmanagement | Quality management | Produktqualität | Product quality |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010503436