Management science tools for the marketer
John C. Chambers
| Year of publication: |
1971
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|---|---|
| Authors: | Chambers, John C. |
| Published in: |
Decision making in marketing. A colloquium ; the Conference Board, inc. The Conference Board in Canada. - New York : Conference Board. - 1971, p. 31-39
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| Type of publication: | Article |
|---|---|
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001991245