Management Sciences and Management--Some Requirements for Further Development

This paper was prepared for presentation on October 15, 1965, as a luncheon address at The Institute of Management Sciences Eastern Meeting held at the Sheraton Hotel, Rochester, New York. Some of our thoughts on this subject were stimulated by a TIMS sponsored methodology symposium on implementation held at Monterey California, during December of 1964 and, which was subsequently followed by our participation in a round table conference organized by Harvey Wagner for the 1965 National Meetings of TIMS in San Francisco on February 3, 1965. Subsequent discussions with G. Kozmetsky of Teledyne, Inc., D. B. Learner of BBDO, Inc., and B. M. Rowles of M&M's Candies, Inc., were also important in helping us to shape the ideas that are presented in this paper.