Managerial and peer influence on ethical behavioral intentions in a personal selling context
Charles E. Pettijohn, Nancy K. Keith and Melissa S. Burnett
| Year of publication: |
2011
|
|---|---|
| Authors: | Pettijohn, Charles E. ; Keith, Nancy K. ; Burnett, Melissa S. |
| Published in: |
Journal of promotion management : JPM. - Binghamton, NY : Haworth Press, ISSN 1049-6491, ZDB-ID 1328445-9. - Vol. 17.2011, 2, p. 133-147
|
| Subject: | Verkaufspersonal | Salespeople | Unternehmensethik | Business ethics | Führungsstil | Leadership style | Verkaufsförderung | Sales promotion |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009248113