Managing and marketing tourist destinations : strategies to gain a competitive edge
Metin Kozak and Seyhmus Baloglu
| Year of publication: |
2011 ; 1. issued in paperback
|
|---|---|
| Authors: | Kozak, Metin ; Baloglu, Seyhmus |
| Publisher: |
New York, NY [u.a.] : Routledge |
| Subject: | Reiseziel | Tourismus | Marketing |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XX, 242 S. : graph. Darst. |
|---|---|
| Series: | Routledge advances in tourism. - London [u.a.] : Routledge. - Vol. 21 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-0-415-99171-1 ; 978-0-203-84230-0 |
| Source: |
Persistent link: https://www.econbiz.de/10009676645