Managing content marketing : the real-world guide for creating passionate subscribers to your brand
by Robert Rose and Joe Pulizzi ; foreword by Jeff Hayzlett
| Year of publication: |
2011
|
|---|---|
| Authors: | Rose, Robert ; Pulizzi, Joe |
| Publisher: |
Cleveland, Ohio : CMI Books |
| Subject: | Markenpolitik | Marketing | Ratgeber |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 177 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-0-983-3307-1-4 |
| Source: |
Persistent link: https://www.econbiz.de/10009420582