Managing customer knowledge during the concept development stage of the new food product development process
Joe Bogue and Douglas Sorenson
| Year of publication: |
2009
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|---|---|
| Authors: | Bogue, Joe ; Sorenson, Douglas |
| Published in: |
Journal of international food & agribusiness marketing : JIFAM. - Philadelphia, Pa. : Taylor & Francis, ISSN 0897-4438, ZDB-ID 1054998-5. - Vol. 21.2009, 2/3, p. 149-165
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| Subject: | Ernährungsindustrie | Food industry | Getränkeindustrie | Beverage industry | Innovation | Gentechnisch erzeugtes Produkt | Genetically modified product | Marktforschung | Market research | Conjoint-Analyse | Conjoint analysis | Irland | Ireland |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003887288