Managing customer relationships on the Internet
ed. by Angelika Lindstrand ...
| Year of publication: |
2006 ; 1. ed.
|
|---|---|
| Other Persons: | Lindstrand, Angelika (contributor) |
| Publisher: |
Amsterdam [u.a.] : Elsevier |
| Subject: | Customer relations | Management | Relationship marketing | Internet marketing |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | X, 307 S. : graph. Darst. |
|---|---|
| Series: | International business and management. - Amsterdam [u.a.] ; Heidelberg [u.a.] : Elsevier. - Vol. 18 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Bibliographie |
| Language: | English |
| Notes: | Includes bibliographical references and index |
| ISBN: | 0-08-044124-6 ; 978-0-08-044124-5 |
| Classification: | Marketing ; Unternehmensführung |
| Source: |
Persistent link: https://www.econbiz.de/10004859025