Managing engagement behaviors in a network of customers and stakeholders : evidence from the nursing home sector
Year of publication: |
2014
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Authors: | Verleye, Katrien ; Gemmel, Paul ; Rangarajan, Deva |
Published in: |
Journal of service research : JSR. - Thousand Oaks, CA : SAGE Publications, ISSN 1094-6705, ZDB-ID 1490069-5. - Vol. 17.2014, 1, p. 68-84
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Subject: | customer engagement behaviors | organizational socialization | organizational support | role theory | social exchange theory | Beziehungsmarketing | Relationship marketing | Stakeholder | Verhalten in Organisationen | Organizational behaviour | Austauschtheorie | Social exchange theory | Pflegeheim | Nursing home | Soziales Netzwerk | Social network | Konsumentenverhalten | Consumer behaviour |
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