Managing market attention
Mark J. Zbaracki and Mark Bergen
| Year of publication: |
2015
|
|---|---|
| Authors: | Zbaracki, Mark Joseph ; Bergen, Mark |
| Published in: |
Cognition and strategy. - Bingley [und 5 andere, nicht ermittelbare Erscheinungsorte] : Emerald, ISBN 978-1-78441-946-2. - 2015, p. 371-405
|
| Subject: | Kognition | Cognition | Wahrnehmung | Perception | Verhalten | Behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011431904