Managing motives and design to influence web site revisits
Sertan Kabadayi and Reetika Gupta
Year of publication: |
2011
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Authors: | Kabadayi, Sertan ; Gupta, Reetika |
Published in: |
Journal of research in interactive marketing : interactive marketing and computer-mediated communication. - Bingley : Emerald, ISSN 2040-7122, ZDB-ID 25516620. - Vol. 5.2011, 2/3, p. 153-169
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