Managing product and customer knowledge in innovative new product development
Choa-Ton Su; Yung-Hsin Chen; David Yung-Jye Sha
| Year of publication: |
2007
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|---|---|
| Authors: | Su, Choa-Ton ; Chen, Yung-Hsin ; Sha, David Yung-Jye |
| Published in: |
International journal of technology management : IJTM. - Geneva-Aeroport : Inderscience Enterprises Ltd, ISSN 0267-5730, ZDB-ID 55978-7. - Vol. 39.2007, 1/2, p. 105-130
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| Subject: | Technischer Fortschritt | Technological change | Innovationswettbewerb | Technology competition | Wissensmanagement | Knowledge management | Beziehungsmarketing | Relationship marketing | Marktsegmentierung | Market segmentation | Mobile Business | Mobile business |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003511685