Managing product innovation in industries producing homogeneous goods : and empirical investigation
Claudine Kearney; Killian J. McCarthy and Dewi Telehala
| Year of publication: |
2015
|
|---|---|
| Authors: | Kearney, Claudine ; McCarthy, Killian J. ; Telehala, Dewi |
| Published in: |
International journal of technology marketing : IJTMkt. - Olney, Bucks : Inderscience Enterprises, ISSN 1741-878X, ZDB-ID 2193394-7. - Vol. 10.2015, 2, p. 179-194
|
| Subject: | innovation | product innovation management | PIM | product innovation performance | homogeneous goods | Innovation | Produktentwicklung | New product development | Innovationsmanagement | Innovation management | Theorie | Theory |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011408294