Managing the Risk of Customer Integration
| Year of publication: |
2005
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|---|---|
| Authors: | Enkel, Ellen ; Kausch, Christoph ; Gassmann, Oliver |
| Published in: |
European management journal : publ. twice a year for the Scottish Business School. - Oxford [u.a.] : Pergamon, Elsevier Science, ISSN 0263-2373, ZDB-ID 8594971. - Vol. 23.2005, 2, p. 203-213
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