Mandatory use of technology-based self-service : does expertise help or hurt?
Machiel Reinders; Ruud Frambach and Mirella Kleijnen
| Year of publication: |
2015
|
|---|---|
| Authors: | Reinders, Machiel ; Frambach, Rudolf T. ; Kleijnen, Mirella |
| Published in: |
European journal of marketing : EJM. - Bingley : Emerald Publishing Limited, ISSN 0309-0566, ZDB-ID 189982-X. - Vol. 49.2015, 1/2, p. 190-211
|
| Subject: | Public sector | Consumer attitudes | Public services | Services marketing | Technology-based self service | Mandatory use | Customer expertise | Öffentliche Dienstleistung | Konsumentenverhalten | Consumer behaviour | Dienstleistungsmarketing | Selbstbedienung | Self-service | Dienstleistungsqualität | Service quality | Öffentlicher Sektor |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010519471