Manufacturer-reseller e-business arrangements : the impact of inequity on relationship performance and the moderating role of dependence
Talai Osmonbekov; Thomas Gruen
| Year of publication: |
2013
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|---|---|
| Authors: | Osmonbekov, Talai ; Gruen, Thomas |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 42.2013, 6, p. 872-879
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| Subject: | Inequity | E-business tools | Performance | Reseller dependence | Manufacturer-reseller relationships | Electronic Commerce | E-commerce | Einkommensverteilung | Income distribution | Lieferantenmanagement | Supplier relationship management | Beziehungsmarketing | Relationship marketing | Unternehmenserfolg | Firm performance |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010211262