Manufacturer-retail platform interactions in the presence of a weak retailer
Yuelin Shen, Xiaodong Yang and Yue Dai
| Year of publication: |
2019
|
|---|---|
| Authors: | Shen, Yuelin ; Yang, Xiaodong ; Dai, Yue |
| Published in: |
International journal of production research. - London [u.a.] : Taylor & Francis, ISSN 1366-588X, ZDB-ID 1485085-0. - Vol. 57.2019, 9, p. 2732-2754
|
| Subject: | multichannel retailing | platform retailing | revenue sharing | slotting fee | supply chain management | Lieferkette | Supply chain | Einzelhandel | Retail trade | Online-Handel | Online retailing | Digitale Plattform | Digital platform | Electronic Commerce | E-commerce | Vertriebsweg | Distribution channel | Lieferantenmanagement | Supplier relationship management | Theorie | Theory | Beziehungsmarketing | Relationship marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/00207543.2019.1566657 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012193197