Mapping consumer stickiness : a SPAR-4-SLR protocol compliant review and future directions
Samiksha Vyas, Jitendra Rathore, Sachin Kumar, Vinod Kumar
| Year of publication: |
2025
|
|---|---|
| Authors: | Vyas, Samiksha ; Rathore, Jitendra Singh ; Kumar, Sachin ; Kumar, Vinod |
| Published in: |
International journal of consumer studies. - Oxford [u.a.] : Wiley-Blackwell, ISSN 1470-6431, ZDB-ID 2141394-0. - Vol. 49.2025, 4, Art.-No. e70089, p. 1-30
|
| Subject: | bibliometric analysis | consumer stickiness | SPAR-4-SLR | TCCM | user stickiness | Konsumentenverhalten | Consumer behaviour | Bibliometrie | Bibliometrics | Preisrigidität | Price stickiness |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1111/ijcs.70089 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015456294