Mapping vulnerability : how emerging markets respond to multinationals
Year of publication: |
2014
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Authors: | Jain, Arun Kumar ; Singal, Ajay Kumar |
Published in: |
Journal of business strategy. - Bingley : Emerald, ISSN 0275-6668, ZDB-ID 605131-5. - Vol. 35.2014, 6, p. 41-48
|
Subject: | Performance | Capabilities | Fitness | Relative resources | Strategic vulnerability | Schwellenländer | Emerging economies | Multinationales Unternehmen | Transnational corporation | Ressourcenorientierter Ansatz | Resource-based view | Strategisches Management | Strategic management | Unternehmenserfolg | Firm performance |
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