Markdown money contracts for perishable goods with clearance pricing
It is common in practice that retailers liquidate unsold perishable goods via clearance pricing. Markdown money is frequently used between manufacturers and retailers in such a supply chain setting. It is a form of rebate from a manufacturer to subsidize a retailer's clearance pricing after the regular season. Two forms of markdown money are percent markdown money, in which the markdown money is limited to only a certain percentage of the retail price markdown, and quantity markdown money, which is essentially a buyback contract or returns policy with a rebate credit paid to the retailer for each unsold unit after the regular season. We show both forms of markdown money contracts can coordinate the supply chain and we discuss their strengths and limitations.
Year of publication: |
2009
|
---|---|
Authors: | Wang, Charles X. ; Webster, Scott |
Published in: |
European Journal of Operational Research. - Elsevier, ISSN 0377-2217. - Vol. 196.2009, 3, p. 1113-1122
|
Publisher: |
Elsevier |
Keywords: | Supply chain management Markdown money Clearance pricing Supply chain contracts |
Saved in:
Saved in favorites
Similar items by person
-
Robust price-setting newsvendor model with interval market size and consumer willingness-to-pay
Wang, Charles X., (2014)
-
Would a risk-averse newsvendor order less at a higher selling price?
Wang, Charles X., (2009)
-
The loss-averse newsvendor problem
Wang, Charles X., (2009)
- More ...