Market and technology drivers : shaping an innovation strategy
Frank Lattuch, Richard J. Pech, Frank Riemenschneider and Matthias Weigert
| Year of publication: |
2013
|
|---|---|
| Authors: | Lattuch, Frank ; Pech, Richard J. ; Riemenschneider, Frank ; Weigert, Matthias |
| Published in: |
Journal of business strategy. - Bingley : Emerald, ISSN 0275-6668, ZDB-ID 605131-5. - Vol. 34.2013, 5, p. 4-11
|
| Subject: | Leadership | Innovation | Strategy | Germany | Technology | Market | Innovationsmanagement | Innovation management | Deutschland | Technologiepolitik | Technology policy | Marketing | Technischer Fortschritt | Technological change |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010227965