Market Diffusion with Consumer-Based Bilateral Learning

This paper analyzes the market diffusion of a new product whose quality is uncertain. Consumers learn the product quality by observing the history of market outcomes. Firms cannot observe how consumers evaluate the product quality; instead, they learn by observing consumer behavior. New entry occurs gradually because of informational externalities. This dual uncertainty contributes to an S-shaped diffusion of the new product with declining prices

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Year of publication:	2013
Authors:	Kitamura, Hiroshi ; Miyaoka, Akira
Publisher:	[S.l.] : SSRN
Subject:	Innovationsdiffusion \| Innovation diffusion \| Lernprozess \| Learning process \| Theorie \| Theory

Extent:	1 Online-Ressource (26 p)
Type of publication:	Book / Working Paper
Language:	English
Notes:	In: Studies in Applied Economics, Vol. 5, pp 1-20, December 2011 Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments September 5, 2011 erstellt
Classification:	D11 - Consumer Economics: Theory ; L11 - Production, Pricing, and Market Structure Size; Size Distribution of Firms ; L14 - Transactional Relationships; Contracts and Reputation; Networks
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10014046536