Market knowledge competence : a driving force or a readblock for radical innovations?
Liisa-Maija Sainio and Hanna Salojärvi; Pia Hurmelinna-Laukkanen; Sami Saarenketo
| Year of publication: |
2011
|
|---|---|
| Authors: | Sainio, Liisa-Maija ; Salojärvi, Hanna ; Hurmelinna-Laukkanen, Pia ; Saarenketo, Sami |
| Published in: |
International journal of technology marketing : IJTMkt. - Olney, Bucks : Inderscience Enterprises, ISSN 1741-878X, ZDB-ID 2193394-7. - Vol. 6.2011, 3, p. 227-240
|
| Subject: | Produktentwicklung | New product development | Marktforschung | Market research | Informationsmanagement | Information management | Lernende Organisation | Learning organization | Industrieforschung | Industrial research |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009412245