Market orientation, strategic flexibility, and performance: implications for services providers
| Year of publication: |
2005
|
|---|---|
| Authors: | Javalgi, Rajshekhar (Raj) G. ; Whipple, Thomas W. ; Ghosh, Amit K. ; Young, Robert B. |
| Published in: |
The journal of services marketing. - Bradford : Emerald, ISSN 0887-6045, ZDB-ID 10271405. - Vol. 19.2005, 4, p. 212-221
|