Market segmentation in managerial practice: a qualitative examination

Full-text of this article is not available in this e-prints service. This article was originally published following peer-review in Journal of Marketing Management, published by and copyright Westburn Publishers.

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Year of publication:	2009
Authors:	Quinn, Lee
Publisher:	Westburn Publishers

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Type of publication:	Article
Language:	English
Other identifiers:	10.1362/026725709X429746 [DOI]
Source:	BASE

Persistent link: https://www.econbiz.de/10009455019