Market share analysis techniques : a review and illustration of current US practice
A. Stewart Fotheringham
| Year of publication: |
2015
|
|---|---|
| Authors: | Fotheringham, Alexander Stewart |
| Published in: |
Store choice, store location and market analysis. - London : Routledge, ISBN 978-1-138-83126-1. - 2015, p. 120-159
|
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011492668