Marketing and Environmental Registration-Certification: What Industrial Marketers Should Understand About ISO 14000
| Year of publication: |
1997
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| Authors: | Miles, Morgan P. ; Munilla, Linda S. ; Russell, Gregory R. |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 1201244. - Vol. 26.1997, 4, p. 363-370
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