Marketing by delight : discover the fun way of winning lifelong customers ... one nugget at a time
Bob Island ; Boy Ingram ; Bruce Coach Vogt
| Year of publication: |
2007
|
|---|---|
| Authors: | Island, Bob ; Ingram, Boy ; Vogt, Bruce |
| Publisher: |
Charleston, SC : Advantage |
| Subject: | Kundenbindung | Strategie | Marketing |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 97 S. : Ill. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-1-59932-035-9 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004892428