Marketing cereal to children : content analysis of messages on children's and adults' cereal packages
Hayeon Song, Bonnie Halvorsen and Amy Harley
| Year of publication: |
2014
|
|---|---|
| Authors: | Song, Hayeon ; Halvorsen, Bonnie ; Harley, Amy |
| Published in: |
International journal of consumer studies. - Oxford [u.a.] : Blackwell Science, ISSN 1470-6423, ZDB-ID 2045189-1. - Vol. 38.2014, 6, p. 571-577
|
| Subject: | Cereal | children | marketing | nutrition | food | Kinder | Children | Ernährung | Nutrition | Getreidemarkt | Grain market | Zielgruppe | Target group | Erwachsene | Adults | Lebensmittel | Food | Getreide | Grain | Ernährungsverhalten | Eating habit | Jugendliche | Youth |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010509741