Marketing data analysis by dual scaling
Shizuhiko Nishisato ; Wolfgang Gaul
| Year of publication: |
1988
|
|---|---|
| Authors: | Nishisato, Shizuhiko |
| Other Persons: | Gaul, Wolfgang (contributor) |
| Published in: |
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy. - Amsterdam : Elsevier, ISSN 0167-8116, ZDB-ID 622691-7. - Vol. 5.1988, 3, p. 151-170
|
| Subject: | Marktforschung | Market research |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001069434