Marketing management
Kenneth Rexton Davis
| Year of publication: |
1966 ; 2. ed.
|
|---|---|
| Authors: | Davis, Kenneth Rexton |
| Publisher: |
New York : Ronald Pr. |
| Subject: | Absatztechnik | Marktforschung | Betriebswirtschaftliche Entscheidungen | Marketingmanagement | Marketing management | Marketing | Marketingtheorie | Marketing theory |
| Extent: | XII, 894 S |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002076067