Marketing online : Gewinnchancen auf der Datenautobahn
Heinz-Rüdiger Huly; Stefan Raake
| Year of publication: |
1995
|
|---|---|
| Authors: | Huly, Heinz-Rüdiger ; Raake, Stefan |
| Publisher: |
Frankfurt/Main [u.a.] : Campus-Verl. |
| Subject: | Marketing | Internet | Wissensgesellschaft | Knowledge society | Datenbank | Database | Telekommunikation | Telecommunications | Deutschland | Germany | Computerunterstütztes Verfahren | Telemarketing |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | 264 S. Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | German |
| Notes: | Gb. : DM 58.00, sfr 58.00, S 453.00 |
| ISBN: | 3-593-35436-5 |
| Classification: | Marketing ; Kommunikationsdienste, Fernmeldetechnik |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014272693