Marketing Planning Principles into Practice
| Year of publication: |
2005
|
|---|---|
| Authors: | Simpson, Michael |
| Published in: |
Journal of Small Business and Enterprise Development. - Emerald Group Publishing Limited, ISSN 1758-7840, ZDB-ID 2031784-0. - Vol. 12.2005, 1, p. 137-138
|
| Publisher: |
Emerald Group Publishing Limited |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | review |
| Language: | English |
| Other identifiers: | 10.1108/14626000510579699 [DOI] |
| Source: | Other ZBW resources |
Persistent link: https://www.econbiz.de/10014902974