Marketing : Principles and methods
by Charles F. Phillips and Delbert J. Duncan
| Year of publication: |
1964 ; 5. ed
|
|---|---|
| Authors: | Phillips, Charles F. ; Duncan, Delbert J. |
| Publisher: |
Homewood, Ill. : Irwin |
| Subject: | Marktordnung | Vereinigte Staaten | Marktforschung | Marktpsychologie | Einzelhandelsbetrieb | Marketing | Marketingmanagement | Marketing management |
| Extent: | XIX, 865 S |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000674794