Marketing specialty crops : analyzing perception and determinants of date fruit purchase likelihood
Agnese Rondoni, Carola Grebitus, Renee Hughner, and Katherine Fuller
| Year of publication: |
2023
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|---|---|
| Authors: | Rondoni, Agnese ; Grebitus, Carola ; Hughner, Renée Shaw ; Fuller, Katherine |
| Published in: |
Journal of international food & agribusiness marketing. - Philadelphia, Pa. : Routledge, Taylor & Francis Group, ISSN 1528-6983, ZDB-ID 2091244-4. - Vol. 35.2023, 5, p. 670-694
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| Subject: | Arizona-grown | date fruit | Deglet Noor | Medjool | purchase likelihood | Konsumentenverhalten | Consumer behaviour | Obst | Fruit | Obstbau | Fruit production | Obst- und Gemüsemarkt | Fruit and vegetable market | Wahrnehmung | Perception |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/08974438.2022.2064028 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014444626