Marketing strategy : relationships, offerings, timing & resource allocation
D. Sudharshan
| Year of publication: |
1995
|
|---|---|
| Authors: | Sudharshan, Devanathan |
| Publisher: |
Englewood Cliffs, NJ [u.a.] : Prentice-Hall [u.a.] |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XVII, 446 S. : Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-02-418264-8 |
| Source: |
Persistent link: https://www.econbiz.de/10004306222