MARKETING - Unleashing the Power of Yield Management in the Internet Era: Opportunities and Challenges
| Year of publication: |
2003
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|---|---|
| Authors: | Marmorstein, Howard ; Rossomme, Jeanne ; Sarel, Dan |
| Published in: |
California management review : CMR. - Berkeley, Calif. : Haas School of Business, University of California, ISSN 0008-1256, ZDB-ID 2229304. - Vol. 45.2003, 3, p. 147
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