Marketing
Paul Baines, Chris Fill and Kelly Page
| Year of publication: |
2008
|
|---|---|
| Authors: | Baines, Paul ; Fill, Chris ; Page, Kelly |
| Publisher: |
Oxford [u.a.] : Oxford Univ. Press |
| Subject: | Marketing | Lehrbuch | Management |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XXVII, 859 S. : Ill., graph. Darst. 27cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-0-19-929043-7 ; 0-19-929043-1 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004901154